Decoding Commerce
Welcome to "Decoding Commerce," where we dive into the heart of building brands in Europe.
Join us as we unravel the success stories behind today's most innovative businesses through exclusive interviews with founders and in-depth technology deep dives. Focusing on Shopify and Odoo, we explore the strategies and solutions driving the future of e-commerce and retail. Whether you're a budding entrepreneur, a tech enthusiast, or just curious about the commerce landscape, "Decoding Commerce" offers insights and inspiration to fuel your journey.
Tune in and discover what it takes to thrive in the dynamic world of European commerce.
➡️ Our website: deardigital.com
Decoding Commerce
#26 Talk with BRAUZZ | Through Sustainable e-Commerce
Оur planet is fighting an environmental and health crisis. According to a United Nations report from May, more than 2.3 billion people will face water stress in 2022. Is it possible to support our home planet's efforts to provide resources by making sustainable choices in our daily routine?
Today, we will look for some answers with our guest Ruben Renaer -co-founder of BRAUZZ.
It was created at the end of 2020 with a special mission - to replace disposable plastic with ecological cleaning products.
From dishwasher tablets to detergents, BRAUZZ is the logical and simple choice for every household and company. You can find several packages for cleaning all the dirty spots in your home or office using only refillable products.
Our next stop will be Ruben's choice of the online marketplace for BRAUZZ. He will illustrate a perfect symbiosis between sustainable business and e-commerce.
We will talk about the advantages and disadvantages of using Shopify and how it aligns with email service providers like Klaviyo. Ruben will give us some insights about Facebook (Meta), Instagram, and Google ads and how they boost BRAUZZ's performance.
Do you think that a sustainable lifestyle through e-commerce is inaccessible? To prove the opposite, our guest will walk us through BRAUZZ's strategy for affordable and high-quality solutions.
Why did a 2-Master-degrees entrepreneur decide to hit the long road of non-plastic life? Take a comfy seat, and don't miss a minute with Ruben.
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